Designed for
New businesses preparing to open, and established offline businesses bringing their trade online for the first time.
Website and brand, delivered as one
01
Launch Build
A multilingual business website and the brand collateral around it — logo suite, colour and type system, print items — designed and delivered as a single project. The same pattern sits behind 961.be, the SKM Élégance salon package and the Makkah Consultancy one-pager.
Discuss this projectThe problem
A launch usually means three suppliers: a designer for the logo, an agency for the website, a printer for everything else. The pieces arrive on different timelines, in different styles, and nobody owns the whole. The opening happens anyway — with a brand that looks assembled rather than designed.
The intended outcome
One launch, one system: a live multilingual website and print-ready collateral that visibly belong to the same brand.
Package pathways
Choose the level of coherence the launch needs.
These packages define a starting scope, not a bundle of unlimited tasks. Final production allowances, responsibilities, timing and investment are fixed in the proposal.
01
Compact
Foundation
For a sole trader or small practice that needs a credible presence in one language, without waiting.
A compact identity and a one-to-three page site, built to the same standard as the larger tiers — just less of it.
- Compact identity: logo, colour and type basics
- One-to-three page website in one language
- Client-supplied imagery, prepared and optimised for the web
- Technical SEO fundamentals and structured data
- Staged deployment, GDPR-conscious analytics and handover documentation
Boundary: One language only, and no print collateral beyond the logo files. Additional languages or print items move you into Presence or Storefront.
02Recommended
Full launch
Presence
For a launching business that needs the complete identity and a multilingual site from day one.
The full identity system and a five-to-seven page site, with up to two additional languages professionally reviewed before launch.
- Full identity: logo suite, colour and type system, usage guidance
- Five-to-seven page website
- Up to two additional languages, professionally reviewed
- RTL implementation where a language requires it
- Technical SEO with hreflang alternates, plus GDPR-conscious analytics
- Staged deployment and full handover
Boundary: Print collateral is limited to the identity files themselves; menus, labels and signage sit in Storefront.
03
Hospitality and retail
Storefront
For restaurants, salons, shops and venues whose brand has to work on the door, the menu and the label as well as the screen.
The deepest identity application: a seven-to-ten page site and a full print and signage kit — the shape of work like 961.be and the SKM Élégance package.
- Full identity, applied across screen, print and signage
- Seven-to-ten page website, with up to two additional languages professionally reviewed
- Full print kit: menus, labels, business cards, signage artwork
- Structured data for physical businesses, including full JSON-LD menus where relevant
- Staged deployment, GDPR-conscious analytics and handover
- Optional line: a photography and video allowance, produced with trusted production partners
Boundary: Photography and video are never produced in-house; when the optional allowance is taken, trusted partners shoot it and the cost is itemised. Print production costs are invoiced by the printer.
Integrated scope
What the engagement can cover.
- 01Brand identity: logo suite, colour and type system
- 02Multilingual website in English, French, Dutch or Arabic, with full RTL where needed
- 03Print collateral artwork: menus, labels, business cards, signage
- 04Technical SEO: structured data, hreflang alternates, clean indexing
- 05WCAG accessibility checks across templates
- 06GDPR-conscious analytics
- 07Staged dev, test and production deployment
Deliverables
Concrete outputs, agreed before work begins.
- A live website on your domain, deployed through a staged pipeline
- Logo suite in print and screen formats, with usage guidance
- A documented colour and type system any future supplier can follow
- Print-ready artwork files for every collateral item in your tier
- Language versions with hreflang and RTL where applicable
- Handover: access, source and plain-language documentation
Service process
Four stages with one decision trail.
Foundation typically launches in three to five weeks and Presence in six to nine; Storefront depends on print and signage lead times. AI coding agents compress the build itself — translation review and print production keep their own calendars.
01
Discovery and identity
We establish the business facts: audience, languages, what has to exist on opening day. The logo suite and the colour and type system are drafted and agreed before any page is designed, so everything after inherits from one source.
02
Site design and content
Page structure and copy come together in your primary language, with the identity applied throughout. You review everything on a private staging link — nothing is public until you say so.
03
Build and languages
The site is built with AI coding agents under automated test coverage — that pairing is what makes this scope economical at this size. Additional languages are implemented with locale routing, hreflang and RTL where required, and professionally reviewed in the Presence and Storefront tiers.
04
Print, launch and handover
Print artwork is finalised to your printer's specifications and proofs are checked. The site goes live through the staged pipeline, and you receive the files, access and documentation to own what was built.
The practice owns
- Design the identity and apply it consistently across screen and print
- Build, test and deploy the site through dev, test and production environments
- Implement each language correctly: locale routing, hreflang, RTL where required
- Prepare print artwork to printer specifications and check proofs
- Say plainly when a request sits outside your tier, before it costs you anything
You provide
- The facts of the business — names, prices, opening hours, menu items — supplied and confirmed
- Imagery from you in the Foundation tier; we prepare and optimise it
- Access to your domain registrar, or a decision to register through us
- Feedback within the agreed review windows
- A print supplier decision — yours, or one we recommend
Not included by default
- In-house photography and video — we do not offer this; when needed, it is planned with trusted production partners and quoted separately
- Print production costs — the printer invoices these directly
- Paid advertising setup or management
- Ongoing updates after launch — that is Website Care
- Any promise about rankings, footfall or revenue
Relevant proof
The proof is live, not promised.
Five live client properties are linked from the work page—open them, click through them and inspect them. El-Sultan Web does not attach invented outcomes or borrowed metrics to any service.
See live client workProject fit
Could Launch Build fit the challenge?
Twenty focused minutes: what you need built, in which languages, and what a prototype-first timeline looks like for it. If the project is not a fit for this practice, you will hear that plainly.
Book a project fit callInitial qualification only. Not a free audit or commitment to purchase.